Hi ,

February might be the shortest month of the year… but HubSpot still managed to pack in plenty of updates.

We’re a little late sending this one out (things were a bit hectic our side), but we didn’t want you to miss the releases that are actually worth paying attention to.

So here’s our quick round-up of the ones that matter.

All the best,

Team Forbidden

February
Product Updates

Record videos directly in HubSpot

You can now capture videos without leaving HubSpot. Sales and marketing teams can quickly record messages, walkthroughs, or updates without switching tools -saving time and keeping work content securely inside the platform.

Buying Groups

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TikTok Ads Integration

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You can now connect your TikTok ad account to HubSpot. This lets you track TikTok campaign performance alongside other channels, see which contacts and deals are generated, sync audiences, and add TikTok pixels to your website.

Enhanced multi-step form logic

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Multi-step forms now support advanced conditional logic, letting you hide or reveal steps and fields based on a visitor’s responses to create more personalised form experiences.

Give instructions to your Customer Agent

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You can now define how your AI Customer Agent responds. Set tone of voice, response style, scripted replies, and guardrails so the agent communicates with customers exactly how you want.

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